"Easily one of the best salons in LA for highlights, balayage and precision color. Serj works in a private studio he designed himself — even the wash felt luxury-level, and he hypes you up the entire time."

SarahHighlights & Cut

"From dark brown to a beautiful blonde while keeping my hair healthy. He analyzed my hair so thoroughly he could tell its entire history. That level of knowledge truly amazed me — that's why I keep coming back."

EleonoraBlonde Transformation

"Serj pays attention to every detail — the most comfortable and relaxing hair, beard and brow experience. The colors he mixes look perfectly natural. Exactly the fade and shape I wanted."

AdamMen's Cut, Beard & Brows

"For 15 years this color lived only in my imagination. This wasn't just a color correction — it was patience, knowledge, precision and so much attention to detail. The result exceeded my expectations."

"Everything from the hair color to the treatment and haircut was done with so much care. My hair looks healthy, shiny and well maintained. Highly recommend if you're in the Miracle Mile area."

JuliaColor, Treatment & Brows

"One of the best hair salons in Los Angeles, especially Miracle Mile and Mid-Wilshire. From consultation to results, everything was outstanding — a true 5-star salon that delivers beautiful, consistent results."

GalinaHaircut & Treatment

"Took me from dark red to blonde in just one session and the color came out beautiful. The haircut perfectly finished the look. I'm really happy with the results and highly recommend him!"

KatieColor & Cut

"A private, immaculate space where you get Serj's undivided attention. He's a gifted colorist and a master of cutting-edge cuts and glam makeup. P.S. don't miss his divine cappuccinos!"

B. M.Color & Makeup

"He did my blowout and makeup and I loved how everything turned out — glowy skin, perfectly blended, lasted all day. So many compliments later. Definitely booking with him again."

Yelena S.Blowout & Makeup

"Great service with a very professional, thoughtful approach. Serj assessed my hair and scalp through a microscope and explained everything in detail. You can tell he cares about the health of the hair."

AntonScalp Treatment